

Tabitha Colie
Digital Marketing Strategist
I'm not just another marketing consultant. I built my 20-year career climbing the ranks of startup and corporate creative marketing: from copywriting to graphic and web design, rebranding to multi-channel digital marketing, and eventually into corporate brand and marketing leadership.
In parallel, I have long held a personal interest in the evolution of the clean beauty industry, and have been a passionate advocate for world-changing beauty brands in my personal life. As a licensed aesthetician and makeup artist with 8+ years of hands-on experience serving beauty consumers, I understand your customers from both sides of the equation.
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I've had thousands of conversations with beauty consumers about their skin concerns, product preferences, and purchasing decisions. This customer empathy, combined with proven marketing leadership, creates strategies that don't just drive metrics—they build genuine connections between brands and consumers.
Ready to Transform Your Marketing Results?
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Let's discuss how my unique combination of beauty industry expertise and proven marketing leadership can drive measurable growth for your brand.
Drive Measurable Growth for
Your Beauty Brand
Fractional marketing services for established beauty brands ready to scale. I combine 20+ years of marketing leadership with 8+ years of hands-on beauty industry experience to deliver strategies that convert browsers into loyal customers.

Fractional CMO services for every part of your brand's metamorphosis
Marketing Strategy
Your business goals are unique. I will help you craft a marketing strategy that allows you to focus your resources where they will bring the highest return, in alignment with your priorities.
Brand Positioning
What makes you, you? In a crowded field of beautiful brands, how will you attract your most ardent advocates? I'll help you understand the competitive landscape and find opportunities to draw them in, like moths to a flame.


Integrated Marketing Campaigns
It all works when it all works together. Modern marketing is about strategic coordination across multiple channels, and yet not all channels are created equal. I help you plan and execute integrated campaigns in the channels that speak to your brand's audience.
Digital Marketing
SEO, SEM, email, and social media can be an overwhelming time sink when you're a founder, CEO, and adult with other human interests and responsibilities. You don't need to be an expert, you just need to hire one.

